»BRING TO LIFE«
LANOOVA, Brand identity
LANOOVA are innovative outdoor modules devised by the Bavarian startup company outdoor kitchen GmbH. The modules offer a variety of usage scenarios: cooking, gardening or working outdoors are – all based on one simple, intelligent and functional system.
In this project, we joined the start-up company for establishing a product brand identity and developing several brand activities. The basic idea of the brand stands for the "unlimited possibilities of a new outdoor cooking and living culture", which can be experienced in its design and communication.
