»CREATE UNIQUENESS«
EIDO, Brand identity
Emanuel Izquierdo is a pyrograph. Pyrography means "writing with fire", from the Greek pur (fire) and graphos (writing) and is a traditional folk art for decorating wood, leather, velvet, fabric or cork. Through his own realignment of the traditional pyrography craft, he is a pioneer in Germany. EIDO stands for the basic idea behind his work: pyrography on leather refines it and creates an individual and unique product.
The positioning and strategic basis of the new brand were developed in several collaborative sprints and sessions. We created the new corporate identity and the new website.
